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BRAND DESIGN
Build a brand that attracts customers, engages talent, and builds fans.
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Engineering Joy in the workplace with Brand Marketing Sciences, for leaders who want to make talent their unfair competitive advantage.
for workplace innovation
Talentscopic helps you identify the right candidates, engage people in the workplace, and make talent your unfair competitive advantage. Sign up for our next update.
Brands create stories that are memorable, unique, and authentic so they can connect with people, in their terms. We teach you how to do it.]
Talentscopic
Talentscopic helps you identify the right candidates, engage people in the workplace, and make talent your unfair competitive advantage.
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DIGITAL EXPERIENCES
Learn how brand pros are Engineering Joy with better experience design.
Co-Create
CATALYST DATA
Access data, from partnerships and proprietary, as a catalyst for change.
Brand Marketing Solutions
Co-creating and leading with brand marketing experiences is a journey for employees and customers. We do our best to accelerate their mutual success.
TALENT ATTRACTION – I meet frequently with the employer brand leaders of some of Canada’s largest and most innovative employers. Estela stands apart. She has a deep understanding of how to develop compelling global employer brands that will reach hard-to-acquire talent.
EMPLOYEE EXPERIENCE – Estela is truly a world class colleague. She is extremely knowledgeable about her area of expertise and she combines creativity with rigorous attention to validation that is second to none. She is a warm and generous colleague.
BRAND REPUTATION – She is passionate about Employer Branding and brings her global experience to Scotiabank’s teams in capital markets and HR in Europe, Americas, Asia to articulate the employer brand platform for the organization.
Blog & Resources
We co-create and lead brand marketing experiences in the journey of employees and customers. We do our best to accelerate their mutual success.